In the EMC 2002 annual report, the company is just words to say: we are the only company, 100% of the energy into automation network storage aspects. Now, ten years, the company's change is really too big! EMC has become a information infrastructure company, provide a range of products and services, including virtual machine and RSA encryption algorithm, but also involves the cloud, big data, software defined data center, etc, but memory is still the top priority of the all products series. In the SONY VGN-CS61B laptop cpu fan held industry analysts summit, EMC introduces their storage products series of how to achieve its strategic goals.
EMC storage product positioning high-end, mainly for enterprise storage departments (ESD), and at the same time, it also has the products in the series, facing the unified storage departments (USD). ESD products, such as VMAX, the key is the reliability and advanced data management ability (such as tolerant protection), and these are the key system (such as online migration processing system) need. As you expected, VMAX price is higher.
USD products emphasize fusion type infrastructure, such as VNX series products. (fusion means that the product can meet the document based on the NAS and SAN based on module demand) launched at least two different series of products are EMC and its competitors (dell, IBM, HP, Hitachi, oracle and NetApp) is a kind of market strategy, so the product competition in fact become the special vendors and users of the use of competition.
Although the more market strategy make EMC benefit quite a lot, but in recent years the two big phenomenon to the traditional market model the influence: the institution and the growth of the data based on usb flash disk storage product demand. The first phenomenon is institutional data (data cannot be in relationship database) increased. This kind of phenomenon is the sign of the large data, but so far it hasn't involves online filing and other data-driven intelligent application. And its demand is simple, low cost and high capacity.
EMC think the market has very big development potential, so it bought Isilon. Isilon provide lateral spreading of NAS products, including its distributed file system and OneFS operating system, it is very suitable to the large Toshiba Satellite A105-S1712 laptop cpu fan market and its vertical market, such as rapid development of streaming media and other media market. (need to pay attention to, EMC has put Greenplum, but as a device, Greenplum does not apply to the big data market. EMC promote Isilon is easy to use, and made it into two markets: big data and enterprise can be extended. And these also EMC to cope with unstructured data and take measures.
Of course, EMC and not the only one to take measures to the manufacturers. In the high-end market, IBM introduced lateral spreading network attached storage (SONAS), with the aid of it, IBM can realize on a single namespace support millions activities document. At the low end market, Scale Computing products can be in virtualization environment performance and capacity to realize two ways of lateral spreading. Panasas is key research in the field of high performance computing can be lateral spreading operation. Of course, dell and NetApp have to into battle.
The second to break the traditional model of market phenomenon is usb flash disk and solid state storage needs. Why? Easy to say, the performance of the CPU every ten years will increase two orders of magnitude, but hard disk in this period of time but only increased capacity, reading and writing speed did not increase. This led to the I/O bottleneck problem arises. And the usb flash disk can satisfy the need of high performance application needs, and become a part of the solution to this problem. Size manufacturers have been added to the market, EMC flash memory products department is to flash and the establishment of the market.
In the usb flash disk face a series of questions, the biggest is where the deployment of usb flash disk, the answer is that it depends. In the EMC of a hybrid array, usb flash disk and the traditional hard disk collocation is used, usb flash disk as another "0" storage layer. EMC all big product series, VMAX, VNX and Isilon, support hybrid array. For other applications for, EMC will launch a full flash solid hard disk array (EMC says its code for Project X, but also did not give details of the plan) and a server level to PCIe flash VFCache).
There is no doubt that the EMC can't separate appeared in the market. From various manufacturers to hundreds of thousands of small manufacturers, such as Fusion - IO, Violin Memory, SolidFire, Astute Networks and Whiptail, each manufacturer have their own flash program.
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