Global Christmas vacation PC sales falling, although industry ushered in the Windows and official release, but touch screen computers on the cost of high demand, customer usage still become Windows eight popular slow key.
NPD the United States, according to a survey in the United States during Christmas, touch screen computers account for 4.5% of the total sales Windows eight, but to an average of more than $700, while the traditional computer average only $420.
Although Intel, acer, Microsoft, and many other manufacturers have named touch screen Windows and popularization of the computer, but from the supply, the high quality for touch screen is still in short supply price is the key to close to people, and this may take a year or more time.
Good touch screen computer industry growth
Although at present data touch screen computer rate is low, but the PC industry chain in 2013 generally optimistic about the prospects for development. Last December, Intel and gome have reached a cooperation, said in 2013 is expected to gome sell the super more than 60% have touch screen function.
Intel China President YangXu explanation, touch screen must be the trend of the future, while 60% of prediction is not too high, because this trend will drive the industry superspeed transformation, and not slowly transformation.
Acer President WengJianRen recently also said, despite the Win and still need some time to get more recognition of users, but touch notebook will leading PC market, it is an inevitable trend.
Microsoft is positioning for next year touch years promotion Windows eight. In addition to the notebook computer, Microsoft and OEM cooperation, increase the touch screen desktop promotion efforts. Windows department's new chief executive said, mouse and touch screen will be there at the same time.
Here it is important to note that super this itself accounted for the proportion of the notebook market is still no more than half. ABI Research analysts to predict, 2012 super this sales volume will increase to 21 million units. This is super this issued more than a year after the results.
Price is high, the usage conversion difficult problem is popular
Super this released in 2011, was in 2012 made rapid growth and it continues to lower the price of a direct relationship. HP and manufacturers in the second half of 2012 even launched 4000 yuan RMB fluctuation model, and in 2011, super this price is in 9000 yuan fluctuation.
Windows system experts Paul harp Yeats (PaulThurrott) said high prices are poor sales direct reason, at present touch screen Windows and computer $700 manuscript clearly not by the majority of people like.
In addition, it is difficult to persuade our users to use Windows temporary touch screen. In addition to the original part of the application, the application of the shop Windows application still has great room for improvement, and many users report, Windows8 magnet interface and traditional interface segmentation is also difficult to habits of reason.
Really decided to popular rare is the combination of the above two reasons. Let the consumer not to increase the cost of purchase under the premise of using touch screen function is possible, but not as a consumer often not familiar with the function more pay half price.
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